Last September, The Motivated Mind Group, the agency I collaborate with, entrusted me with crafting the visual identity for a new True Crime podcast. The name, Socialite Crime Club, was coined by the client. The hosts, two former investigators and cell phone tracking experts, share their experiences in criminal cases from around the world, delving into the intricacies of solving complex investigations.
The main objective was to captivate the audience with impactful visuals while maintaining an analytical perspective on the crimes. The identity needed to meet the high standards set by the fantastic videos created by the agency for the podcast introduction and other social media content.
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